Cathedral City IGNITE Program Adds Weekly Business Counseling Services

Cathedral City has expanded its IGNITE Program to include free business counseling services, now available to local entrepreneurs and small business owners every Thursday at City Hall.

The new counseling component operates from 1:00 p.m. to 5:00 p.m. at Cathedral City Hall, located at 68700 Avenida Lalo Guerrero. Walk-in consultations are available through July 2026, with no appointment required.

Available Services

The IGNITE Program offers assistance in multiple areas:

• Business startup guidance

• General business consultation

• Social media and marketing strategies

• Financial planning and counseling

• Services available in Spanish

Program Partners

The initiative operates through partnerships with several organizations:

• CV Women's Business Center

• Randall W. Lewis Center for Entrepreneurship at California State University San Bernardino

• CSU San Bernardino's Jack H. Brown College of Business and Public Administration

Business owners seeking assistance can visit City Hall during Thursday operating hours or call (833) 379-0019 for questions about the program.