Local Businesses Team Up to Honor Desert Tourism Workers

This Labor Day, Coachella Valley businesses found a special way to celebrate the workers behind the region's biggest industry.

Tourism supports one in four local jobs and pumps more than $9 billion into the desert economy. But who are the people keeping this massive industry running?

A local hotel and winery partnered for a unique event recognizing everyone from bartenders to housekeepers. Their message: these workers deserve more than just one day of recognition.

Watch the full story to see how the valley's tourism leaders are showing gratitude to their essential workforce.