Kai the Deal Guy
Luchador Brewing Company: Cathedral City’s ‘Best-Kept Secret’ for Craft Beer and Bargains
If you are looking for high-quality craft beer and a solid meal that won’t break the bank, locals say the search ends at what many are calling Cathedral City’s best-kept secret. Luchador Brewing Company, located right off Highway 111, is making a name for itself by combining a vibrant "Lucha Libre" atmosphere with some of the most competitive happy hour deals in the Coachella Valley.
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NBC Palm Springs’ "Kai the Deal Guy" recently visited the brewery to spotlight their impressive value menu. The establishment offers more than a dozen beers on tap, including their signature "El Lobo" Mexican-style lager, which serves a greater purpose: it is a charity beer brewed specifically to support The Living Desert Zoo and Gardens.
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According to Beertender Billy, the happy hour runs Monday through Friday from 3:00 p.m. to 6:00 p.m., taking the concept of "value" to another level. During these hours, patrons can enjoy select tacos and half-price nachos, alongside a dollar off all pints. The menu is designed to honor the local community, offering "cheap eats and drinks" that maintain the high quality expected of a craft brewery.
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Beyond the bargains, Luchador stands out for its massive, open floor plan that caters to all types of visitors. The space is family-friendly, featuring games to keep children entertained, and offers a pet-friendly patio where residents can "kick it" with their dogs. For those who aren't traditional beer drinkers, the brewery also serves specialized drinks like their giant sangria, ensuring there is something on the menu for everyone.
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The success of the Cathedral City location has sparked significant growth for the brand. Fans of the brewery’s unique formula won't have to travel as far in the future, as Luchador is currently in the process of expanding its footprint with a new location coming soon to Palm Springs.
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Whether you are stopping in for a quick pint after work or looking for a weekend hangout for the whole family, Luchador Brewing Company offers a winning combination of community spirit and unbeatable prices.
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Explore: NBCPalmSprings.com, where we are connecting the Valley.
By: Kai Beech
April 20, 2026
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