Local & Community
400 Drones Over I-10 Are Advertising the "Masters of the Universe" Movie
If you spotted a swarm of glowing drones over Interstate 10 near the Classic Club in Palm Desert last night, you weren't imagining things. It was an ad, and it's coming back tonight.
Mattel Studios and Amazon MGM Studios are behind the display, promoting their upcoming live-action "Masters of the Universe" film, a He-Man reboot set to hit theaters June 5th. To reach festival-bound drivers stuck in Coachella traffic, the studios hired drone company Heads in the Sky to fly 400 synchronized drones over the freeway corridor near Classic Club Boulevard in Palm Desert, creating images of characters like He-Man and Skeletor, along with messages like "HONK FOR HE-MAN" and "SHOULD HAVE LEFT EARLIER."
The show runs twice tonight, Friday, April 17th, at 8:30 p.m. and 9:45 p.m. The same two time slots ran on Thursday night.
By: NBC Palm Springs
April 17, 2026
Latest Instagram Posts
Social Time with Thalia & Jerry
What do you think is really going on here? Drop your thoughts below 👇 #therogginreport #coachella #coachellavalley #localnews #nbcpalmsprings
During the 2025-2026 school year, PEN America reported there were nearly 12,000 book bans in public schools nationwide, the largest number of book bans in a single year since the group started tracking numbers in 2021.
Delta Airlines overhauled its frequent flyer program in 2024. CNN’s Randi Kaye asks Delta CEO Ed Bastian if the airline has made it more difficult for flyers to earn status and if any further changes to the loyalty program are on the horizon.
Social Time with Thalia & Jerry. Favorite Festival?
‘The Hayden’ is back @babysmarche !! John Hayden himself took a trip to the Indian Wells staple for lunch and to chat with @chefjustinsnyder on how it became the most popular item on the menu! #TheHayden
🛑A bike ride ended in tragedy Monday night in Palm Springs. A bicyclist died after being struck by a car around 8:30 PM on E. Palm Canyon Dr. The driver stayed at the scene and police say there’s no indication of foul play or impairment. ❓Saw the crash or have video from the area? Call Palm Springs police at (760) 327–1441.
Social Time: Jerry sings the end! 🎶🎵
CALIFORNIA IS AGING FAST... BUT WHERE WILL THE WORKFORCE LIVE? #therogginreport #coachellavalley #localnews #agingpopulation #nbcpalmsprings
119 jobs on the line and DRD’s General Manager won’t answer questions … Drop a comment 👇: Would you vote YES or NO on giving a district more money if they refuse to answer transparency questions? #therogginreport #drd #coachellavalley #localnews #nbcpalmsprings