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Broadcast TV Viewership Drops Below 20% Nationwide as Streaming Dominates

Name: Broadcast TV Viewership Drops Below 20% Nationwide as Streaming Dominates
Uploaded: 2025-07-15T20:50
Channel: NBC Palm Springs
Description: A new report shows traditional broadcast television now accounts for less than 20% of total TV viewership in the U.S., marking a major shift toward streaming services. Local voices share what this means for the future of entertainment and local news.

By: Fred Roggin

July 15, 2025

broadcast TV declinestreaming vs broadcastTV viewing habits 2025Coachella Valley TV newsNBC Palm Springs local broadcastfuture of television

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